No, not more shameless plug of my Amazon link, or my online store…

While poking around on AppleTV- I realized it comes preloaded with Crackle.

I remember Crackle from way back in 3G times (read about it… in story books!) when they had free streaming movies, before Netflix came to Android.  Well, I have since moved on to iPhone, and had forgotten about Crackle until it showed up on AppleTV.

I love Comedians in Cars Getting Coffee, and they even had some awesome options Netflix and Hulu didn’t have (Ghostbusters!).

Then, the other shoe proverbially dropped.

I was watching Ultraviolet.  I’m not proud of it, but.. hey, its a fun.. its got some interesting… I’m an adult, I don’t have to make any excuses! Its a silly anime feely shitty film, Ok?!  Literally- every 7 to 10 minutes in this dog shit film, a Discover card commercial would come on.  I get it, we need advertising cause I’m not paying for Crackle.  But… it would be 2 or 3 commercials, then back to the film.  TWO OF THE COMMERCIALS WERE ALWAYS DUPLICATES! Really guys?  there’s not a department that handles that?  Here’s the worst part- ostensibly, Crackle is playing to an audience of people watching TV on smart phones, or computers… know what else my computer does?  Torrents.

Know how long it takes to download a full film?  Less than the time between commercials.

The gatekeepers have left their gates.  The old ways are over, and we are not a nation of construction, or development anymore- we are a nation of consumers, and entertainment, and creativity-How many more years before entertainment finally realizes, the old business model is dead.  Please, embrace a way to be more creative with your approach to monetization.

For instance- I would gladly pay an extra 10-15% for the same produce I receive now without commercials.  OR give me an option of the commercials I see.  Believe me, History Channel, I don’t need to know about Humira, Vagisil, or Viagra.  But I am interested in electronics, entertainment, and travel…

Bottom line, the moment we decided it was Ok to pay for a product that gets the opportunity to advertise was the moment we lost all hope.  We allow too much.  The old ways are done- Arrrr…